’cause I know what you are…
The HMV ‘Be Inspired’ campaign continues in the UK with the ‘My Inspiration’ press campaign featuring iconic/contemporary artists, who have selected a lyric from a song that has most inspired them as artists, or which continues to influence them today.
The first of the new adverts, exclusively unveiled here, is the above Frank Ockenfels shot of David Bowie from 1999 with the lyric DB has selected from Syd Barrett‘s Gigolo Aunt. Here’s the excerpt he chose:
HEADING ON DOWN WITH THE LIGHT,
THE DUST IN YOUR WAY, SHE WAS ANGRIER THERE,
THAN HER WATERSHELL MALE,
LIFE TO THIS LOVE TO ME
The campaign comes two months after Syd’s sad passing, which we reported at the time with a touching tribute from David. (07.11.06 NEWS: TRIBUTE TO SYD BARRETT FROM DB)
Click on the above image to read a
The campaign will run in-store, online via
If you’ve not already seen them, look out for giant 60×40 inch Aladdin Sane posters in in-store windows and on public transport, and other displays & merchandising across 230 HMV high street stores.
Hopefully, we’ll get our hands on a few of the posters for a contest on these very pages.