And every bottle battled with the reason why…
David Bowie is to launch his own brand of perfume this autumn, called Mesmer. Here’s a bit from the press release…
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Mesmer by David Bowie is a spellbinding and erotic blend of sensuality and warm awakening aromas of bergamot, lemon, and patchouli singapour balanced perfectly with musk, red marechal rose and African wengue wood.
Tipped to become the perfume of the season, the production of this fragrance has been personally overseen every step of the way by David Bowie himself, from the blending of the perfume right down to the very original presentation of the product.
Mesmer is aimed at both men and women and is bottled in a unique glass container, (every hand-blown bottle is actually formed differently) that uses a new light-refracting technology meant to recreate the feel of the ever-changing colours of the Aurora Borealis, that is indeed mesmerising.
Due to the slow production of the bottles themselves (made by Greek company ÃÂðñéëßïõ ÃÂÃÂüçôïò) Mesmer by David Bowie will be available initially as a limited edition only. Pre-orders for the perfume have already exceeded the 3,000 bottles due in time for the October launch.
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I’ll post more details as I get them, but with Mesmer retailing at approx $280 per bottle, I think I may be sticking with Brut!
Still, it’s not like David could give a care what I think…allegedly, perfume connoisseur Brian Eno has already ordered ten bottles!